Anti-Fragile take
Coverage is the metric that matters for enrichment, not row count. 100k contacts with 40% email coverage is 40k contacts, not 100k.
We measure coverage per field, per provider, per segment, and set minimum floors before records enter outbound.
Why it matters
Overstated coverage creates false confidence. Accurate coverage dashboards set realistic expectations for reps and automation.
How we build it
Per-field coverage reports, segment breakdowns, provider contribution analysis, and minimum-coverage gates on sequence enrollment.