Anti-Fragile GTM

Service

CRM Data Cleanup

Dedupe, resolve, enrich, and score every record. A 98% accuracy floor that persists as new leads flow in.

The nightly run: dedupe, waterfall enrichment, accuracy floor.

What you get

  • 01Company identity resolved across your entire account list
  • 02Automated dedupe and normalization that keeps running
  • 03Every inbound lead scored the moment it lands in CRM

How the engagement runs

  1. 01

    week 1

    Audit

    Snapshot your CRM. Measure duplicate rate, fill rates, and decay hotspots. You get the scorecard before we touch a row.

  2. 02

    weeks 2–4

    Resolve & enrich

    Company identity resolved across the account list, dupes merged with full audit trail, gaps filled through a multi-provider waterfall.

  3. 03

    ongoing

    Keep it clean

    The pipeline re-runs on every new record. Accuracy is a floor the system enforces, not a one-time project result.

Proof