Anti-Fragile GTM

clay agency

Clay in our hands. Claude Code in our veins.

We led Clay Club Delhi and lead Claude Code for GTM in Chiang Mai. We build the enrichment tables, agents, and workflows the community talks about, and we ship them into production for client teams.

Clay work we ship

  • Waterfall enrichment tables with validated coverage: emails, phones, firmographics, and custom research columns.
  • Claygent + AI columns engineered with tight prompts and QA loops instead of vibes.
  • CRM sync design: Clay to HubSpot/Salesforce/Attio without creating the duplicate problem we get hired to fix.
  • Cost discipline: pilot on small row ranges, measure credit burn, then scale. Every table documented.

Claude Code work we ship

Clay is the spreadsheet. Claude Code is the engineer. We use it to build what tables cannot:

  • Custom scrapers for signals no provider sells: niche data points across the open web, monitored on a schedule.
  • Agents that research accounts, draft personalization from real evidence, and write back to the CRM.
  • Data pipelines that dedupe, resolve, and score hundreds of thousands of records, with tests.

Why hire the people who teach it

Community leadership keeps us honest: everything we ship gets stress-tested against what the sharpest operators in the Clay and Claude ecosystems are building. You get the patterns that survive contact with production, not the demos that die in a loom video.