Use case library
Niche problems, solved in production.
A growing library of real GTM problems we have hit in the field and the exact systems that solved them. New entries drop as we ship them.
Personalize outbound sequences with signal evidence, not mail merge
First lines generated from real buying signals with human QA sampling.
Claude · Instantly · BigQuery
Expand TAM with lookalike modeling from closed-won data
Find companies that look like your best customers but are not in your CRM yet.
BigQuery · Crustdata · HubSpot
Prevent CRM decay with automated refresh and invalidation
Scheduled re-enrichment, bounce invalidation, and decay scores that flag stale records.
HubSpot · BigQuery · Enrich Layer
Deliver buying signals to reps in Slack, not shared channels
Territory-assigned DMs with evidence that reps actually work.
Slack · n8n · HubSpot
Build custom intent monitors for signals vendors do not sell
Scheduled scrapers on regulatory filings, policy pages, and niche sources for your market.
Firecrawl · Cloudflare Workers · Slack
Cut enrichment costs without cutting coverage
Pilot-then-scale workflows with per-provider cost tracking and coverage floors.
Clay · BigQuery · Apollo
Grade MQLs with account context, not just form fills
Layered scoring that combines account fit, contact relevance, and engagement depth.
HubSpot · BigQuery · n8n
Detect competitor displacement opportunities from public signals
Monitor review sites, job postings, and tech-stack changes for switching signals.
Firecrawl · Exa · Slack
Route PQLs to the right rep with usage context
Product usage events resolved to accounts, scored for fit, and routed to owners.
Segment · HubSpot · Cloudflare Workers
Route inbound leads by resolved company identity, not email domain
Gmail signups, subsidiary domains, and agency emails break naive routing. Resolve every inbound lead to a canonical company before it hits round-robin.
HubSpot · Claude · Enrich Layer
Detect churn risk before the renewal call
Monitors on usage drops, support spikes, and executive departures routed to CSMs with evidence.
Segment · Gong · Slack
Source and score your entire total addressable market
Multi-provider discovery, warehouse dedupe, ICP scoring, and CRM sync for complete market coverage.
Crustdata · ZoomInfo · BigQuery
Turn job postings into territory-assigned buying signals
Job postings are the most under-priced buying signal in B2B. Scrape them on schedule, score them against your ICP, and route to the owning rep same-day.
Claude Code · Exa · Slack · Salesforce
Build nightly dialer queues that reps actually trust
Validated, scored, enriched call lists delivered fresh every morning.
Apollo · ZeroBounce · Salesforce
Route freemail inbound leads to the right rep
Gmail signups resolved through enrichment to employer and account match before routing fires.
HubSpot · Enrich Layer · Cloudflare Workers
Retrain account scoring on every closed deal
A scoring model that sharpens with every win and loss, not a static firmographic filter.
BigQuery · dbt · HubSpot
Automate territory assignment from rules, not spreadsheets
Territory maps as data: rules in the warehouse, applied at routing time, with collision detection.
HubSpot · BigQuery · n8n
Resolve your complete account universe from messy CRM data
Turn 320k duplicate-ridden records into a clean, canonical account list with territory owners.
BigQuery · Salesforce · Claude
Validate every email through a waterfall before it enters outbound
Multi-provider validation chains that keep bounce rates under 2% and protect sender reputation.
ZeroBounce · Hunter · Instantly
Monitor niche web signals your competitors cannot buy
Custom scrapers watch the exact data points that predict deals in your market, scored and routed same-day.
Firecrawl · Claude · Slack