Set up a job posting signal scraper

Steps

1. Define signal titles. Extract job title patterns from closed-won signal history.
2. Build scraper. Firecrawl on careers pages for resolved account universe.
3. Filter and score. Title match × account ICP score × recency.
4. Route alerts. Slack DM to account owner with posting link and suggested copy.
5. Measure adoption. Alert-to-action rate per rep.

Success criteria

Signals delivered same-day. Rep adoption above 50% within 30 days.